Is this order text or ad from Ray-Ban a scam?
Scammers set up fake Ray-Ban stores and 'problem with your order' texts to harvest card details. A text, email or ad that looks like it's from Ray-Ban can be genuine — but it can just as easily be a scam built to look identical. The good news: a few quick checks almost always tell a real Ray-Ban message from a fake.
Genuine Ray-Ban links only ever go to ray-ban.com. Below is exactly what a real Ray-Ban message looks like, the scams currently circulating in its name, the red flags that give a fake away, and a real example to compare against. Got a message in front of you? Check it now for an instant verdict.
What a real Ray-Ban message looks like
Genuine messages from Ray-Ban only ever link to ray-ban.com.
- Ray-Ban only sells through ray-ban.com and its verified store-locator retailers.
- Genuine Ray-Ban communications never appear as Facebook ads promising 90% clearance sales.
- Official product pages and checkout always stay on ray-ban.com domains.
- Ray-Ban does not send direct messages from hacked personal Facebook accounts promoting sales.
Crucially, Ray-Ban will never push you to a lookalike site to 're-confirm' payment for an order you didn't place.
Common Ray-Ban scams
- Facebook ads advertising 'Ray-Ban clearance sale' at 90% off that redirect to counterfeit websites.
- Posts from compromised personal Facebook accounts sharing fake Ray-Ban discount links.
- Scam sites mimicking Ray-Ban branding to harvest card details or deliver fakes.
Red flags to watch for
- Any Ray-Ban ad or post claiming 90% off clearance prices.
- Links in Facebook ads or messages that do not end in ray-ban.com.
- Sellers not listed on the official ray-ban.com/store-locator page.
- Urgent language like 'today only' or 'last stock' in Ray-Ban sale posts.
Scam text examples
Here's a real example of a scam message impersonating Ray-Ban, with the tell-tale red flags highlighted. Compare it against anything you've received.
Ray-Ban clearance – 90% off this week only! Shop now: ray-ban-clearance-sale.com
What gives it away:
- Any Ray-Ban ad or post claiming 90% off clearance prices.
- Links in Facebook ads or messages that do not end in ray-ban.com.
- Sellers not listed on the official ray-ban.com/store-locator page.
- Urgent language like 'today only' or 'last stock' in Ray-Ban sale posts.
Not sure about your message?
Paste the suspicious Ray-Ban text or email and get an instant scam verdict, free.
How to verify a message from Ray-Ban
- Visit ray-ban.com yourself and use the official store locator.
- Shop only through retailers verified on ray-ban.com/store-locator.
Where to report a scam impersonating Ray-Ban
Received — or fell for — a message impersonating Ray-Ban? Report it. It helps authorities and carriers shut the campaign down for everyone who gets the next one.
- Scamwatch — Report the scam to the ACCC's national scam service.
- ReportCyber — Report cybercrime and financial loss to the police.
- ACMA — Report scam texts and spam SMS or calls.
- Forward to 7226 (SPAM) — Forward the scam SMS to short code 7226 so your carrier can block the source.
- IDCARE — Free identity and cyber support if your details were taken.
Frequently asked questions
I saw a Facebook ad for a Ray-Ban 90% off sale – is it a scam?
Ray-Ban does not run 90% clearance sales through Facebook ads. Only buy from ray-ban.com or retailers shown on its official store locator.
How do I check if a Ray-Ban link on Facebook is fake?
Type ray-ban.com directly into your browser and check the store locator. Never click links from ads or posts promising massive discounts.
What should I do if I clicked a fake Ray-Ban ad and entered my card details?
Contact your bank immediately, monitor your statements, and report the ad to Facebook. Report the scam at scamwatch.gov.au.
Related scam types
Scams impersonating Ray-Ban usually fit one of these patterns. Learn how each works:
Related brands
Other apparel names scammers impersonate — check a message from one:
This guide is general information, not legal or financial advice — always verify with Ray-Ban through an official channel.